Hundreds of thousands of passengers pass through Schiphol Airport every day. Two thirds are holidaymakers, including families with children. Schiphol's digital screens provide a wonderful opportunity to increase awareness of ESA and to get people thinking about space and our home planet.
ESA's Branding and Partnerships Office teamed up with ESA's Earth Observation experts to create a campaign that would catch the eye of busy travellers and provide some space-related fun while they wait for their flights.
A focus on Earth is particularly timely, as ESA has just launched its EarthCARE satellite, which will investigate how clouds and aerosols affect Earth's climate.